About Headings and their Representation
Keep the headers (h1, h2, h3, ...) semantically correct in HTML templates for your SEO. If you want some of your headlines to appear in a different look, apply CSS classes (like .h1, .h2, .h3, ...), for example:
<h3 class="h4">Subtle Headline</h3>
Tips and Tricks User Experience Search Engine Optimization HTML5
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